The Toyota Automobile Museum in the city of Nagakute, Aichi Prefecture, displays a collection of about 150 old vehicles preserved in working condition. | JIJI
JIJI
Aug 3, 2026
NAGOYA – Corporate museums, where companies showcase their products, values and histories, are taking on roles that extend well beyond public relations in Japan.
With more than 1,000 such facilities believed to exist across the country, corporate museums are increasingly serving local communities as tourist destinations while offering visitors opportunities to learn about specific industries.
In Aichi Prefecture, a heartland of manufacturing and craftsmanship, four companies operate museums with distinct appeal.
In a time of both misinformation and too much information,
quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.
SUBSCRIBE NOW




